What secret of success of Apple?

I thinks that nobody will argue that the company of Apple — the most abrupt company for today. Not only that at it the large quantity of fans, and many companies wanted to be similar to Apple, create similar products.

But, for those who did not know — I will tell, what not all at the company were ideally — in 1990 they has a crash in the company because of what the company Microsoft becoming a leader in the market for long time.

But, after Steve returning to the company Jobs, changing much — the company returning itself in the lead positions in the market, and in many even succeeding Microsoft. And now let's consider the basic secrets of success of the "apple" company — them three:


If products have no quality any goods in the world done not become popular and b. So for example to take production of Apple who are ma qualitatively enough. Also a good example was shops of Apple Store in which working out they put up huge money was more theirs. In shop all are the over to trifles and each buyer could approach to pleasant to it products and to feel it.
All are very competently the over beg from shops and finish the most techniques of the "apple" company.


Promotion not very well where you bought products of Apple, whether it be Africa, Australia or America. In any country all b products will be more quality. The g way an excellent way and trust of people to the company. Also packing from products caused positive emotions in many. Experts in marketing in the company was able to do so that about shops were build kilometer turns.

Satisfaction of clients

The base at creation of loyalty of buyers are satisfaction of clients. It are very important, if you wanted that clients long-term, instead of single. At present at the company it turning out to make it.

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- Steve Jobs

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